New consciousness for quality
“Conscious Shopping” is the new creed.
What do I really need and what will bring me joy for a long time? The new consciousness for quality is the current topic in fashion. Consumption habits are changing and we’re observing this trend closely. Investing in good quality is worthwhile to ensure that you can enjoy your favourite pieces for longer. This especially applies when it comes to cashmere. The pros at Philo-Sofie Cashmere share six tips for buying cashmere.
Made with care – shop with care.
The fibre of cashmere goats is one of the most precious natural fibres of all. Real cashmere yarn, spun from cashmere goats’ fine undercoat, is limited and thus very sought-after. So it’s not surprising that some tricks are used in processing this fibre and the difference is often difficult to spot for end consumers.